Keep your business contacts, advisors, potential & current investors, and anyone else updated on what's happening in your business. People love to see your progress.
New product? Want to remind people of an existing offer? Send a product email right to your customer's inbox to increase sales or get people excited about upcoming releases.
Keep your customers up to date with what is going on at your company! Start building a relationship outside of just your product or service and make your brand more personable.